Elon Musk revealed that the social network will test a new multicoloured authentication mechanism next week in response to the failure of the initial rollout of Twitter’s “power to the people” verification system.
Companies will be given a gold checkmark, government officials will be given a grey checkmark (perhaps similar to the “official” checkmark it is already testing with some notable accounts), and people who are not celebrities will be given a blue checkmark, according to Twitter’s owner. This indicates that both historically verified accounts and those who subscribe to Twitter’s new $8 per month premium service will use the blue check mark. Musk added that before adopting the new verification system, the business aims to manually authenticate each verification. Given that Twitter Blue subscribers will see a blue checkmark, it’s unclear what he means.