Infibeam Avenues, a provider of digital payment solutions, paid INR 12.5 lakh for a 50% stake in SaaS startup Vishko22 Products and Services.
As a result of the acquisition, Infibeam will be able to create omnichannel enterprise-focused software products for both domestic and foreign eCommerce marketplaces. The payments company will use Vishko to build a seamless and unified platform for its customers. Additionally, the prospective goods will be used to enable B2B e-commerce platforms to operate many channels, including websites, mobile apps, and social media. By 2026, the market for retail omnichannel commerce platforms will be valued at $14.6 billion, rising at a compound annual growth rate (CAGR) of 16.4% from 2022 to 2026. It is anticipated to reach a value of $8 billion by the end of 2022.