Zuddl, a virtual and hybrid events platform, has announced raising $13.35 million in a Series A round of funding led by Alpha Wave Incubation (AWI) and Qualcomm Ventures. Existing investors GrowX and Waveform Ventures were also a part of the funding round. The raised funds to be used to enhance product development on a global scale: added the startup. The company will use the funds raised to accelerate product development and scale globally, with a particular focus on the United States market.
“Attendee engagement is a critical pillar of any event – in-person or virtual. With Zuddl, we are leveraging our experience of running in-person events and using technology to solve engagement and event RoI,” added Varma.
Anirudh Singh, Managing Director, Alpha Wave Incubation said, “After being forced to go the virtual events route during the pandemic, enterprises are now discovering the advantages of hybrid events. Zuddl, through its hybrid-first model, is tackling a unique set of problem for enterprise events of bringing customizability, control and engagement to virtual and hybrid events, without making it complicated for the event organizers. What works to Zuddl’s advantage is the fact that they are from the events industry and understand the ground realities too well.”